Starter
$5/mo
Best suited for creators and social sellers who only need a simple checkout link rather than a full standalone online storefront.
- Social & SMS Selling
- Buy Button Checkout
- No Online Store

Save 25% on annual Shopify billing this Black Friday. Launch your online store with a free trial, low $1/month introductory pricing, and powerful ecommerce tools.
Shopify's Black Friday and Cyber Monday sale delivers 25% savings on annual billing for the Basic, Grow, and Advanced plans, plus $1/month introductory pricing for new stores during the first three months.
Shopify offers five plans in 2026, from the lightweight Starter tier to enterprise-grade Plus, each built for a different stage of ecommerce growth and sales volume.
$5/mo
Best suited for creators and social sellers who only need a simple checkout link rather than a full standalone online storefront.
$39/mo
Ideal for entrepreneurs launching their very first online store who need a full storefront, unlimited products, and reliable ongoing customer support.
$105/mo
Built for growing stores that need multiple staff logins, deeper sales reporting, and noticeably reduced third-party payment gateway fees overall.
$399/mo
Designed for scaling businesses that regularly ship internationally and need custom reporting tools along with noticeably lower card processing rates.
Custom Pricing
Built for large global enterprise brands needing custom checkout extensions, native B2B selling tools, and a fully dedicated account representative.
Choose Basic for a first store, Grow or Advanced as sales scale up, or Plus for large enterprise brands needing custom checkout.
Shopify is one of the world's most widely used ecommerce platforms, powering millions of online stores across social selling, direct-to-consumer, and enterprise B2B commerce. It combines storefront building, payment processing, inventory management, and marketing tools within a single connected platform, and continues expanding AI-powered features like Shopify Magic and the Sidekick assistant.
From solo entrepreneurs on the Starter plan to global brands using Shopify Plus, the platform scales with growing businesses, and its 2026 Black Friday sale makes annual plans more affordable for new and existing merchants alike.
Popular Shopify alternatives include WooCommerce, BigCommerce, Wix Ecommerce, and Squarespace Commerce. Each offers a different balance of cost and control, though Shopify remains the most widely adopted hosted ecommerce platform in 2026.
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